Cesare Trucillo is a company, leader in the roasting and marketing coffee market. Founded in Salerno in 1950 by Mr. Cesare Trucillo, it is directed since 1980 by his son, Matteo, who has carried the firm to reach new heights and has won a widespread approval for his management and new ideas, linking the two principles of a strong tradition and a constant eye on innovations.
Trucillo products
Firm's mission :
Their primary aim is the production of top-quality coffee. But there's more to it than that: "we must make a superb product capable of spreading an entire coffee culture". This is the shared aim of all their staff.
Their passion and determination underlie the care they take all along the production and marketing chain, from coffee bean to cup, so as to ensure that their clients can share their pride when they offer their own customers this little taste of distilled passion!
Trucillo's vision
At Trucillo, they have this vision: to become the partner of choice for all who work in the world of coffee.
They want the very best and they understand that their clients want it as well. To perform in this way, it is not enough just to satisfy the demand: they must prepare the way for new demands.
Their expertise has ripened over the years, but this is not all - they must also pass on to others what they have learned.
Structure and distribution
Trucillo modern premises are in Salerno's industrial park. It constitutes the heart of their business: selecting, roasting and marketing coffee beans for espresso. There, a staff of 40 is employed in a well-organized marketing team, where their skill and competence allow them to engage in a constant dialogue with clients to assist them in all areas of their activity.
They operate throughout Campania, Basilicata and Calabria; their product portfolio consists of a large range of blends, to cover all tastes and commercial outlets' needs.
Caffè Trucillo may be sampled in your local COFFEE BAR, AT HOME or AT WORK. They don't forget the international market either. The same excellent product, the result of combining tradition and passion, enables oversees customers to savor a quality Italian espresso that is unmatched.
Values
Tradition, innovation, a passion for quality, know-how and a highly-qualified workforce: these are the values which inspire their operations and carry them forward to the fulfillment of their mission.
System certification
Trucillo uses a Quality Management System which fulfils the requirements of the European Standard UNI EN 1S0 9001:2000, known as Vision 2000.
To obtain this certificate of quality, their operations must adhere to strict regulations for every phase in transforming and processing, starting with raw coffee beans.
This provides the guarantee that the end-product will have the right organo-leptic and health safeguard characteristics.
Moreover, the certification body has put its seal of approval on their client-oriented activities, by extending its quality-rating to our technical assistance and training services.
The company has therefore adopted its own quality-control system, which introduces fresh precepts and wider management principles:
* concentration on new trends in customer demands;
* the involvement of all the staff in target attainment;
* the constant pursuit of innovations via research;
* production line management;
* creation of partnerships with our suppliers;
* Clarification of the concepts on which we run our business, so that inside the firm and outside, the message is clear.
Product certification
Trucillo was one of the founder members of the Italian National Espresso Institute (INEI), a body set up with the aim of guiding and promoting the Italian Espresso image, which had until then sometimes been abused.
As part of this project, they introduced another feature: a qualification system for the end-product, the cup of coffee.
Their blends Gran Caffè and Grand'Espresso, have therefore been certified as genuine Italian Espresso, because of their excellent organo-leptic and sensory characteristics; they have been judged in compliance with Technical Regulation N° 008 for the brand ESPRESSO ITALIANO (see Annex 12 of the CSQA Certificate of Conformity for product n° 214, dated 24 September 1999, in the INEI documentation).
When selecting beans for their Arabica and robusta blends, their practice is to choose only the ones which are ripe and whole. These are then roasted using all their skills and experience.
The quality of their blends is also ensured by an on-stream monitoring system of aroma and body. Their 50-year tradition in coffee roasting is coupled with advanced technology in the completely automated processing plant they have installed.
These include a unidirectional system of valves which enables the potent aromatics to be preserved right up to the moment when the espresso is "expressed".
Study and Research - Production Laboratory
The studies and research which they have carried out in the Trucillo Training Centre have prompted them to create a laboratory.
There they can keep a constant check, using a sensory analysis system, so that the very high quality which they demand of their products is being maintained at all times.
Their panel of qualified coffee tasters is, of course, the ultimate arbiter of the complex aromas going into each cup.